MarketMuse · Marketing & Content / Content & SEORegistered business, per month
₹8,222
sticker $82.42/mo · ₹98,660/yr
₹9,702/mo if you can't reclaim GST
MarketMuse advertises $82.42/mo. A GST-registered business in India pays about ₹8,222 a month (₹98,660/yr) once the roughly 3.5% card forex markup is added, and it reclaims GST as input credit. If you cannot reclaim GST, it is about ₹9,702 a month with 18% GST on top.
Sticker price on the left, and the India cost per month for a GST-registered business on the right, after the card forex markup. GST is reclaimable input credit if you are registered.
1 user, 10 queries/mo, limited apps
1 user, 100 topics, 5 briefs/mo
3 users, 1,000 topics, 10 briefs/mo
5 users, 10k topics, 20 briefs/mo, all brief types
custom
Free plan available; paid tiers (historically from ~$99/month) are now quote-based - MarketMuse no longer publishes prices. Contact sales.
MarketMuse bills in USD, so an Indian card charges about 3.5% over the mid-market rate on every payment. This is the real, unavoidable India premium, and unlike GST it is not reclaimable.
18% GST applies, but it is not a flat add-on. A GST-registered business reclaims it as input credit, and foreign B2B is reverse-charged so the vendor bills no GST. Only an unregistered buyer bears the full 18%, and some Indian vendors already include it.
Indicative, not a bill. The exchange rate is a single mid-market reference, not a live feed. Confirm current pricing on the vendor site. Pricing last verified Jul 19, 2026.