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Framer
Design-first website builder for creating modern, animated sites visually, with AI and CMS.
✓ Source-checked profile2 sources cited
FindThatSoftware verdictEditorial ruling
A strong pick for designers and startups that want beautiful, animated marketing sites with more design freedom than template builders and less effort than code. It's marketing-site-first, so complex apps or large e-commerce need other tools. Verify current site/seat pricing on the official site.
FindThatSoftware has source-checked this listing and keeps 2 public sources visible for buyer verification.
Should you use Framer?
Use it if designers and startups. Avoid it if agencies running many client sites, because per-site billing multiplies the subscription with no bundle and no agency rate.
Spec sheet
- Starting price
- ₹992/mo$10/mo sticker
- Free plan
- Available
- Free trial
- Not listed
- Status
- Source checked 29 Jul 2026
- Source trail
- 2 public sources
Work at Framer?
Claim this listing to verify your details, correct pricing, and reach Indian buyers comparing tools right now.
Claim this listing →In short
Framer is a it, security & hosting / website builders for Indian buyers. All-in it runs about ₹992/mo for a GST-registered business ($10/mo sticker plus about 3.5% card forex). It does not issue an India GST invoice, so a registered business reclaims the GST via reverse charge. FindThatSoftware rates it best for designers and startups, and a poor fit if agencies running many client sites, because per-site billing multiplies the subscription with no bundle and no agency rate.
The trade-off, weighed
What you gain, and what you give up.
The case for
- The free tier publishes a real site with 1,000 CMS items, which is enough to validate a landing page before paying anything.
- Basic at $10 per month covers a custom domain and 50 GB of bandwidth, cheaper than most hosted site builders at that level.
- Viewers are free on every plan, so stakeholders can review work without buying seats.
The catch
- Billing is per site rather than per workspace, so ten client sites on Pro means ten $30 subscriptions with no volume discount.
- Extra editors cost $20 per editor per month on Basic and Pro, and content-only editors still cost $10 each.
- Pro includes 100 GB of bandwidth and then charges $40 per additional 100 GB up to a 2 TB ceiling.
- CMS items are counted per locale, so a two-language site doubles its item count against the tier cap before you add content.
True India price
Registered business, per month
₹992
Framer advertises $10/mo. A GST-registered business in India pays about ₹992 a month (₹11,908/yr) once the roughly 3.5% card forex markup is added, with GST reclaimed as input credit. If you cannot reclaim GST, it is about ₹1,171 a month.
- Sticker price
- $10/mo
- Card forex markup
- about 3.5% over mid-market
- GST
- 18%, reclaimable if registered
- Registered per month
- ₹992
- Registered per year
- ₹11,908
- If you can't reclaim GST
- ₹1,171
- Try first
- Has a free plan, so you can start without a card.
- Watch for
- Free plan (Framer subdomain). Paid plans from $10/mo (per site), scaling to higher tiers, with Enterprise custom-quoted. Credit-based AI/usage limits. USD. Confirm on vendor site.
Indicative, not a bill. The exchange rate is a single mid-market reference, not a live feed, and GST-registered businesses may reclaim input credit. Confirm current pricing on the vendor site.
Full India pricing breakdownIndia readiness
How well Framer fits an Indian business operationally, from the verified pricing and company facts we hold.
- ✗GST invoice
No Indian GST invoice, so a registered business cannot claim input tax credit on the bill.
- ✗Bills in INR
Priced in a foreign currency, so your card or bank adds forex conversion on top.
- ✗India HQ
Headquartered outside India, so check support hours and India-specific features.
How Framer compares
Against the 6 other website builder toolswe list, from what we verified on each vendor’s own pages.
Less common among the other website builder tools
Recorded for Framer and for at most a third of the 6 others we list.
- Ab testing
- AI code generation
- Custom roles
- Desktop app
- Figma import
- Plugin ecosystem
- Scim provisioning
- Sso
Also in most alternatives
Recorded for at least half of the 6 others, and for Framer.
- Custom domain
- Site analytics
- Site search
This compares only the capabilities enough rival tools share for a comparison to mean anything — roughly a quarter of what we verified. The full list is under “What we verified” below, and anything absent from both is something we did not record rather than something the product lacks.
Paying for more than Framer? See your whole stack's real India cost and where you could switch to save.
Audit my stackOverview
What is Framer?
Framer is a design-first website builder that lets teams design and publish modern, animated, responsive sites visually, with a CMS, AI features and fast hosting. It targets designers, startups and marketing teams that want high-quality marketing sites without hand-coding.
Best for
- Designers and startups
- Marketing teams wanting animated sites
- Teams wanting design freedom without code
Who should avoid it
- Agencies running many client sites, because per-site billing multiplies the subscription with no bundle and no agency rate.
- Content-heavy publishers in several languages, since CMS items count per locale and overflow bills at $20 per 10,000 items.
What Framer does
What we verified about Framer
Read from Framer’s own pages. Each line is a finding and what it was based on, so you can check any of it yourself.
Features we confirmed37
- Staging environment
- Pro plan includes a staging environment to test before publishing
- Sso
- Enterprise plan lists SSO and SCIM for identity management
- Site search
- Site search lets visitors find anything on the site instantly
- Site analytics
- Analytics shows visitors, pageviews, bounce rate and history
- Scim provisioning
- Enterprise tier explicitly includes SCIM seat provisioning
- Custom roles
- Plans manage who can view, edit content, design and deploy
- Plugin ecosystem
- Marketplace hosts plugins, components, templates and vectors
- Password protection
- Sites can be protected with a password on paid plans
- Figma import
- Tools list includes a Figma to HTML converter
- Desktop app
- Framer ships a downloadable desktop application
- Custom domain
- Paid plans connect your own domain with a free .com on yearly
- AI code generation
- Agents turn ideas into code for custom effects and interactions
- Ab testing
- Convert add-on runs up to 5 A/B tests with conversion lift reporting
- AI design agent
- A design agent works natively on the canvas to generate and refine
- AI localisation
- Localization translates a site into multiple languages with AI
- Animations and interactions
- Positioned for modern animated sites with transitions and effects
- Branching with previews
- Pro plan supports branching and shareable preview links
- Built in SEO
- Basic plan advertises built-in SEO controls and meta settings
- Cms
- CMS collections and items store structured site content
- Cms agent
- CMS agent sets up, organises and updates the entire CMS
- Cms collections
- Plans include 2 or 10 CMS collections with add-on expansion
- Commenting
- Free viewers can view and add comments on pages and designs
- Custom response headers
- Advanced hosting sets Permissions-Policy, Referrer-Policy and X-Frame-Options
- Design canvas
- Sites are designed on a canvas rather than assembled from rigid templates
- Developer plugin API
- Developer docs cover plugins, server API, fetch and overrides
- Domain rewrites
- Advanced hosting add-on supports up to 6 rewrites under one domain
- External agent connectivity
- External agents drive the site from Claude Code, Cursor, Codex or terminal
- Funnel tracking
- Convert add-on covers funnels and customisation with triggers
- Global cdn hosting
- Hosting spans 20 locations on Basic and 300+ on Pro
- Mcp integration
- Framer can be driven from any MCP-capable external AI tool
- Multi locale sites
- Up to 20 translation locales are supported at 20 dollars each
- On page content editing
- Content editors update CMS and use on-page editing
- Site redirects
- Pro plan adds redirects to maintain search engine rankings
- Static file hosting
- Hosts .well-known and other static files, 5 on Basic
- Structured data
- Framer publishes SEO fields including social preview and page description
- Visual website builder
- Design and publish responsive marketing sites visually without code
- Wordpress import
- Demo shows importing 47 WordPress posts into Framer CMS
What people use it for3
- Write marketing copy
- Onboarding prompts include start company blog using CMS
- Run marketing for clients
- Solutions and Pro Expert programme target agencies and freelancers
- Build a website
- Pro plan targets teams running their full marketing stack on Framer
Works with7
- Wordpress
- A WordPress importer pulls posts and media into Framer CMS
- Slack
- External agents update site copy from Slack
- Openai
- Codex in ChatGPT is named as a supported external agent
- Github
- Site changes can be shipped from a GitHub pull request
- Figma
- Tools include a Figma to HTML conversion utility
- Cursor
- Cursor is named as a supported external agent client
- Claude code
- Framer can be driven from Claude Code as an external agent
Terms, compliance and how you buy30
- Credit based pricing
- Agents and AI features consume monthly credits shared across the workspace
- Comparison page marketing
- Publishes comparisons against Webflow, Figma, Wix and WordPress
- Annual discount
- Yearly billing includes a free .com domain and is the default toggle
- Bandwidth overage charges
- Pro charges 40 dollars per additional 100 GB up to 2 TB
- Bank transfer for enterprise
- Enterprise offers custom billing including bank transfers
- Cheaper content only editors
- Content-only editors cost 10 dollars each rather than 20
- Cms item overage charges
- Pro charges 20 dollars per extra 10,000 CMS items up to 40,000
- Cms items counted per locale
- Our catalog records CMS items counting per locale against the cap
- Credit tiers within a plan
- Basic and Pro each offer several credit bundles at different prices
- Designer oriented
- Positioned for designers wanting more freedom than template builders
- Enterprise annual billing only
- FAQ says Enterprise is for teams needing custom limits and annual billing
- Expert partner programme
- Pro Experts get free editor access and 50 percent off agent credits
- Flexible limits for open source
- FAQ offers flexible limits for open-source or non-revenue side projects
- Free plan no custom domain
- Connecting a custom domain requires upgrading to a paid plan
- Free plan non commercial
- FAQ says the free plan is ideal for non-commercial use
- Free viewers
- Viewers are free on every plan including Enterprise
- Hard ceiling on addons
- Add-ons cap at 40,000 CMS items, 2 TB bandwidth and 700 pages
- Limited refund policy
- Refunds are only legally guaranteed for EU and Turkey within 14 days
- Marketing site first
- Our verdict notes complex apps and large ecommerce need other tools
- No agency volume discount
- Our catalog notes ten client sites means ten separate subscriptions
- One month bandwidth grace
- FAQ allows exceeding the bandwidth limit for one month with a warning
- Page count overage charges
- Pro charges 20 dollars per 100 extra pages up to 700
- Paid extra editors
- Additional editors cost 20 dollars per editor per month
- Paypal accepted some regions
- FAQ says PayPal is available for subscriptions in some regions
- Per site billing
- Limits like pages and CMS items are counted per site subscription
- Sales tax added at checkout
- Pricing page states applicable sales tax is added based on location
- Template marketplace
- Community marketplace sells templates, components and plugins
- Ten seat cap below enterprise
- Basic and Pro cap edit access at 10 seats
- Uptime guarantee enterprise only
- Uptime guarantee is listed only under the Enterprise plan
- Usd billed
- All plan prices are quoted in US dollars plus local sales tax
Compare Framer
Use these pages when you already know the tool name but need a plain-English decision against real alternatives.
See all Framer alternatives
Comparison pages
Pricing caveat and source trail
Pricing and free-plan claims can change. FindThatSoftware keeps source URLs visible so users can verify before buying.
Free plan (Framer subdomain). Paid plans from $10/mo (per site), scaling to higher tiers, with Enterprise custom-quoted. Credit-based AI/usage limits. USD. Confirm on vendor site.
Verified against the sources above. How we research & rate software →
In practice
Where Framer fits in a workflow
These stacks show when to use this tool, what comes before it, and what should be handled manually first.
Software stack to launch a website in India
Pick one website builder that matches your skill and goal, sort domain and hosting (often bundled with the builder), add lead capture and chat, take payments through an India gateway if you sell, then wire up analytics and an SEO check.
- Tools in stack
- 12
Read the record →
Software stack to run a digital marketing agency in India
Build client sites on Webflow or Framer, produce content with Jasper and Frase, design in Canva and Figma, turn posts into video, and publish and nurture through SocialPilot, Brevo, and AiSensy, most of it startable on free or INR tiers.
- Tools in stack
- 22
Read the record →
Does Framer give a GST invoice in India?
Framer does not issue an India GST invoice. A GST-registered business can still reclaim the 18% through the reverse-charge route by raising a self-invoice, but there is no vendor GST invoice to claim against directly.
Is Framer good for Indian small businesses?
Framer can work for Indian buyers, but check currency, tax, billing, support, and whether the workflow justifies foreign-currency pricing.
Does Framer have a free plan?
Framer lists a free plan, but check the official pricing page for current usage limits before choosing it.
The dispatchFree · no noise
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