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MailerLite · Email marketing and automation platforms
FindThatSoftwareIndia pricing
MailerLite · Email marketing and automation platformsHow much does MailerLite cost in India?
Registered business, per month
₹1,070
sticker $10.8/mo · ₹12,845/yr
₹1,263/mo if you can't reclaim GST
MailerLite advertises $10.8/mo. A GST-registered business in India pays about ₹1,070 a month (₹12,845/yr) once the roughly 3.5% card forex markup is added, and it reclaims GST as input credit. If you cannot reclaim GST, it is about ₹1,263 a month with 18% GST on top.
Plans
MailerLite plans, in real rupees
Sticker price on the left, and the India cost per month for a GST-registered business on the right, after the card forex markup. GST is reclaimable input credit if you are registered.
PlanStickerIndia (registered)
Free
Up to 250 subscribers, 2,500 emails/month, 2 seats, 1 website + 1 landing page, all 3 editors. 24/7 email+chat support only for the first 14 days. No API/MCP sending.
Free
Free
Comfort
Entry tier = up to 500 subscribers, billed month to month. 10x subscriber-tier email ceiling, 3 seats, unlimited templates, 50 visual automations, 10 sites/landing pages, remove MailerLite logo. Subscriber-tier ladder (USD monthly / yearly-per-month): 500 subs $12/$10.80; 1k $19/$17.10; 2.5k $33/$29.70; 5k $49/$44.10; 8k $69/$62.10; 10k $89/$80.10; 15k $129/$116.10; 20k $159/$143.10; 25k $179/$161.10; 30k $229/$206.10; 50k $319/$287.10; 100k $439/$395.10; 200k $819/$737.10.
$12/mo
₹1,189/mo₹1,403if you can't reclaim GST
Power
Entry tier = up to 500 subscribers, billed month to month. Unlimited monthly emails, unlimited seats, unlimited automations/landing pages/forms/digital products, 24/7 live chat, dedicated IP option, 15% off Google Workspace. Subscriber-tier ladder (USD monthly / yearly-per-month): 500 subs $25/$22.50; 1k $39/$35.10; 2.5k $49/$44.10; 5k $69/$62.10; 8k $99/$89.10; 10k $129/$116.10; 15k $179/$161.10; 20k $219/$197.10; 25k $239/$215.10; 30k $279/$251.10; 50k $389/$350.10; 100k $489/$440.10; 200k $1,119/$1,007.10.
$25/mo
₹2,478/mo₹2,924if you can't reclaim GST
Enterprise
Quote only ('Let's talk'). For businesses over 200K subscribers: custom sending volume, unlimited seats, priority support, onboarding, dedicated success manager, dedicated IP, account audit.
Custom
Quote
Free up to 250 subscribers. Paid plans from $10.8/mo, scaling with subscriber tier (~10% off annual); Enterprise is custom-quoted. USD. Confirm on vendor site.
Why this number
What global directories leave out
Card forex markup
MailerLite bills in USD, so an Indian card charges about 3.5% over the mid-market rate on every payment. This is the real, unavoidable India premium, and unlike GST it is not reclaimable.
18% GST (conditional)
18% GST applies, but it is not a flat add-on. A GST-registered business reclaims it as input credit, and foreign B2B is reverse-charged so the vendor bills no GST. Only an unregistered buyer bears the full 18%, and some Indian vendors already include it.
Indicative, not a bill. The exchange rate is a single mid-market reference, not a live feed. Confirm current pricing on the vendor site. Pricing last verified Jul 29, 2026.
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FAQ
MailerLite pricing, answered
- How much does MailerLite cost in India?
- MailerLite starts at $10.8/mo. For a GST-registered business that works out to about ₹1,070 a month (₹12,845 a year) after the card forex markup, with GST reclaimed as input credit. If you cannot reclaim GST, add 18% for about ₹1,263 a month.
- Does MailerLite bill in INR or USD?
- MailerLite bills in USD. An Indian card adds a forex markup of about 3.5% over the mid-market rate (the real, non-reclaimable premium). 18% GST also applies, but a registered business reclaims it and foreign B2B is reverse-charged, so the vendor bills no GST.
- Does MailerLite have a free plan?
- Yes, MailerLite lists a free plan. Check the vendor pricing page for current usage limits before you rely on it.
- Are there cheaper alternatives to MailerLite in India?
- Yes. Zoho Campaigns works out cheaper at about ₹180 a month for a registered business. Compare the full Email marketing and automation platforms options before deciding.