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E-commerce Storefront
WooCommerce
Free, open-source ecommerce plugin that turns any WordPress site into a fully customizable online store.
✓ Source-checked profile10 sources cited
Spec sheet
Pricing
Pay per use
- Free plan
- Available
- Free trial
- Not listed
- Status
- Source checked 12 Nov 2026
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Claim this listingFindThatSoftware verdictEditorial ruling
Shortlist WooCommerce if you already run a WordPress site or have someone who can look after one, and you want to own your store and data without a per sale platform fee. Before paying for anything, list the extensions you actually need (subscriptions, bookings, shipping, invoices) and price their yearly renewals, because they renew at whatever the marketplace lists on the renewal date.
Read the full verdict
Pick and test your Indian gateway plugin early, since WooPayments does not serve Indian businesses and checkout, refunds and reconciliation will run through that third party. Against Shopify the trade is control and no platform fee in exchange for doing your own hosting, updates and security; if nobody on the team will own that work, a hosted builder is the safer choice.
FindThatSoftware has source-checked this listing and keeps 10 public sources visible for buyer verification.
In short
WooCommerce is listed under E-commerce Storefront, reviewed for Indian buyers. FindThatSoftware rates it best for businesses already on WordPress that want to add a store to the same site; a poor fit for Indian merchants who want first-party payments, because WooPayments does not operate in India and gateway, reconciliation and refund work falls to a third party plugin.
What WooCommerce costs in India
The rupee price a business actually pays, after the card forex markup, with GST shown both ways.
True India price
WooCommerce charges per transaction, not a monthly fee, so there is no single monthly price to show. The rate card lists every payment method's rate.
- Try first
- Has a free plan, so you can start without a card.
- Watch for
- The core plugin is free; the bill comes from hosting you buy elsewhere and from paid extensions, each a separate yearly subscription that renews automatically at the current marketplace price, not what you first paid, with coupons never applying to renewals.
More
The marketplace shows Indian visitors rupee prices, but Woo's terms say fees exclude applicable taxes and no Woo page we found says it issues GST invoices, so check the invoice before claiming input credit. Extensions and themes can be refunded in full within 30 days of purchase.
Paying for more than WooCommerce? See your whole stack's real India cost and where you could switch to save.
Audit your spendWho WooCommerce fits
What it is, what you gain, what you give up, and who should look elsewhere.
What is WooCommerce?
WooCommerce is an open source ecommerce plugin for WordPress, run by WooCommerce, Inc., part of Automattic. It turns a WordPress site into a store with products, cart, checkout, orders, tax and shipping settings, and a REST API, and the vendor puts no limit on products or orders. The core plugin is free with no platform fee or revenue share; you pay separately for WordPress hosting, any paid themes, and paid extensions bought one by one on yearly subscriptions from the Woo marketplace. Woo's own card processor, WooPayments, is not offered to businesses registered in India, so Indian stores add a third party gateway extension such as Razorpay for UPI, cards and net banking. The hosted Woo Express plans have been discontinued, so running the store, updates and security stay with you or your host.
What you gain, and what you give up.
The case for
- WooCommerce core is free with no monthly platform fee and no revenue share, and it puts no cap on products, orders or API calls.
- Marketplace extensions and themes carry a 30 day money back guarantee, so a bad add-on purchase is reversible within the first month.
- One subscription key covers one production site plus one staging site, so you can test upgrades without buying a second licence.
The catch
- Extension subscriptions renew at the price listed on the marketplace on the renewal date, not the price you paid, and coupons never apply to renewals.
- Most useful features (subscriptions, bookings, advanced shipping) are paid extensions billed yearly, and a working store usually needs several, so the free core is not the real bill.
- Hosting, backups and security are on you; Woo points you to third party hosts and its own pricing page puts hosting as a separate monthly cost that hosted rivals fold into their plan.
- WooPayments is live in 38 countries and India is not one of them, so Indian stores must wire up and support a separate gateway, and no Woo page confirms GST invoices for marketplace purchases.
Best for
- Businesses already on WordPress that want to add a store to the same site
- Merchants who want full ownership of store code and data with no platform revenue share
- Agencies and developers building custom storefronts for clients
Who should avoid it
- Indian merchants who want first-party payments, because WooPayments does not operate in India and gateway, reconciliation and refund work falls to a third party plugin.
- Teams with no WordPress operator, because hosting, plugin updates, security patching and renewal management all remain your responsibility rather than the vendor's.
India readiness
How well WooCommerce fits an Indian business operationally, from the verified pricing and company facts we hold.
- –GST invoice
Not verified yet.
- ✗Bills in INR
Priced in a foreign currency, so your card or bank adds forex conversion on top.
- ✗India HQ
Headquartered outside India, so check support hours and India-specific features.
Compare WooCommerce
How it stacks up on what we verified, the tools buyers weigh it against, and where it appears in our guides.
How WooCommerce compares
Against the 7 other ecommerce platform tools we list, from what we verified on each vendor’s own pages.
Less common among the other ecommerce platform tools
Recorded for WooCommerce and for at most a third of the 7 others we list.
- Developer API
- Extension marketplace
- Shipping integrations
This compares only the capabilities enough rival tools share for a comparison to mean anything, roughly a quarter of what we verified. The full list is under “What we verified” below, and anything absent from both is something we did not record rather than something the product lacks.
Similar tools to WooCommerce
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Featured in our buying guides
See how WooCommerce stacks up against the best options for a specific kind of business.
Where WooCommerce fits in a workflow
These stacks show when to use this tool, what comes before it, and what should be handled manually first.
What we verified about WooCommerce
Read from WooCommerce’s own pages. Each line is a finding and what it was based on, so you can check any of it yourself.
What WooCommerce does
Features we confirmed7
- Shipping integrations
- The pricing page links a dedicated shipping section for carrier extensions
- Extension marketplace
- A first-party marketplace sells themes and extensions at 29 to 299 dollars a year
- Developer API
- Core exposes APIs with no call caps for custom integrations
- Bnpl support
- Page says any BNPL provider can be used without penalty
- Custom checkout
- Open-source core lets the checkout be modified rather than templated
- Product catalog management
- Core plugin provides the store catalogue that WordPress sites lack
- Woopayments first party processing
- WooPayments processes cards at roughly 2.50 to 2.90 percent plus 30 cents
What people use it for2
- Accept online payments
- It pairs with Razorpay and similar gateways for UPI, cards, net banking and EMI in rupees
- Build an online store
- The plugin's whole job is adding commerce to an existing WordPress install
Works with15
- Worldpay
- Worldpay named among supported payment processors
- Wordpress
- WooCommerce runs only as a WordPress plugin
- Stripe
- Stripe named among supported payment processors on the pricing page
- Square
- Square named among supported payment processors
- Razorpay
- Razorpay extension adds UPI, INR, net banking and EMI checkout for India
- Paypal
- PayPal named among supported payment processors
- Mollie
- Mollie named among supported payment processors
- Braintree
- Braintree named among supported payment processors
- Authorize net
- Authorize.net named among supported payment processors
- Elavon
- Elavon named among supported payment processors
- Eway
- Eway named among supported payment processors
- Mercado pago
- Mercado Pago named among supported payment processors
- Opayo
- Opayo named among supported payment processors
- Payfast
- PayFast named among supported payment processors
- Viva wallet
- Viva Wallet named among supported payment processors
Terms, compliance and how you buy21
- Open source
- WooCommerce core is a free, open-source ecommerce platform for WordPress
- Money back guarantee
- Marketplace extensions and themes carry a 30 day money back guarantee
- Coupons not valid on renewal
- Coupons never apply to extension renewals per the marketplace terms
- Full data ownership
- Self-hosting means the store database and code stay under the merchant's control
- Gateway agnostic
- Page states you can use any gateway or BNPL provider without penalty
- Hidden total cost of ownership
- Free core still needs hosting at 25 to 350 dollars a month plus paid extensions
- Hosting cost 25 to 350 usd monthly
- WooCommerce's own pricing page quotes hosting at 25 to 350 dollars a month
- Huge install base
- Powers roughly 4 million-plus stores and a sizeable share of top online retail sites
- India needs third party gateway
- Indian stores must wire up a separate gateway plugin for payments and refunds
- Licence covers production plus staging
- One subscription key covers one production site plus one staging site
- No platform fee
- Pricing page states 0 percent revenue share and no monthly subscription for core
- No product or order caps
- Core puts no cap on products, orders or API calls
- No revenue share
- The pricing page explicitly advertises a 0 percent revenue share
- No woopayments in india
- WooPayments is live in 38 countries and India is not among them
- Per extension annual licences
- Marketplace extensions run 29 to 299 dollars a year each
- Renewal at current list price
- Extension subscriptions renew at the marketplace price on the renewal date, not the price paid
- Requires technical operator
- Hosting, plugin updates, security patching and renewals remain the buyer's responsibility
- Self hosted
- You supply your own WordPress hosting rather than buying a hosted SaaS
- Self managed security and updates
- There is no vendor handling patching, so a WordPress operator is needed
- Usd priced marketplace
- Extension and WooPayments figures are all published in US dollars
- Wordpress plugin
- It is a plugin that turns an existing WordPress site into a store
Source trail
Pricing and free-plan claims can change. FindThatSoftware keeps source URLs visible so users can verify before buying.
- Marketplace subscription renewal and site ruleshttps://woocommerce.com/document/managing-woocommerce-com-subscriptions/what-are-woocommerce-com-subscriptions/
- WooCommercehttps://woocommerce.com/
- WooCommerce pricing pagehttps://woocommerce.com/pricing/
- WooCommerce refund policyhttps://woocommerce.com/refund-policy/
- WooCommerce pricing page (free core plugin)https://woocommerce.com/pricing/
- Razorpay WooCommerce extension on WooCommerce Marketplacehttps://woocommerce.com/products/razorpay-for-woocommerce/
- WooPayments supported countrieshttps://woocommerce.com/document/woopayments/compatibility/countries/
- WooCommercehttps://woocommerce.com/
- Automattic terms of service (WooCommerce, Inc. entity, taxes)https://automattic.com/tos/
- Woo Express discontinued noticehttps://woocommerce.com/express/
Verified against the sources above. How we research & rate software →
WooCommerce questions
Does WooCommerce give a GST invoice in India?
- Whether WooCommerce issues an India GST invoice is not verified yet. Foreign-billed tools usually don't, in which case a registered business reclaims GST via reverse charge; confirm the vendor's billing before you buy.
Is WooCommerce good for Indian small businesses?
- It suits businesses already on WordPress that want to add a store to the same site. It bills in a foreign currency, so expect the card forex markup on every charge. It is not the right pick for Indian merchants who want first-party payments, because WooPayments does not operate in India and gateway, reconciliation and refund work falls to a third party plugin.
Does WooCommerce have a free plan?
- WooCommerce lists a free plan, but check the official pricing page for current usage limits before choosing it.
What users say
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