How much does Social Media Management software cost in India?
Quick answer: Across 5 verified social media management tools, prices run from $5 to $99/month, with a typical (median) entry around $19 (USD). About 20% offer a free plan, and the cheapest verified option is Buffer at $5/mo. Original data from FindThatSoftware, updated June 2026.
Price distribution
Verified starting prices only (free tiers excluded). Quartiles show where the middle of the market sits — INR and USD are kept separate.
Rupee-priced tools
2 verified tools
- Entry-level (25th pct)
- Rs.1,100/mo
- Typical (median)
- Rs.1,300/mo
- Higher-end (75th pct)
- Rs.1,500/mo
- Full range
- Rs.900 – Rs.1,700
Dollar-priced tools
3 verified tools
- Entry-level (25th pct)
- $12/mo
- Typical (median)
- $19/mo
- Higher-end (75th pct)
- $59/mo
- Full range
- $5 – $99
Free plan
20%
Free trial
100%
Verified prices
5
Social Media Management tools by starting price
Cheapest verified starting price first. Each price is source-checked on the vendor's own pricing page.
| Tool | Starts at | Free plan |
|---|---|---|
| Buffer | $5/mo | Yes |
| Zoho Social | Rs.900/mo | No |
| Later | $18.75/mo | No |
| SocialPilot | Rs.1,700/mo | No |
| Hootsuite | $99/mo | No |
Methodology
This page is computed live from the 5 social media management tools in the FindThatSoftware catalog that have a source-checked starting price (confirmed on the vendor's own pricing page). It is a curated, India-first sample, not a market census. Prices exclude 18% GST and reflect standard published rates; usage-based and quote-only tools are excluded from the figures. INR and USD are never mixed. How we research & rate software.
Frequently asked questions
- How much does social media management software cost in India?
- Based on 5 verified social media management tools, prices run from $5 to $99/month, with a typical (median) entry around $19 (USD). About 20% offer a free plan, and the cheapest verified option is Buffer at $5/mo. Prices exclude 18% GST; confirm current rates on each vendor's site.
- Is there free social media management software in India?
- 20% of the social media management tools we track offer a free plan and 100% offer a free trial. The lowest-cost paid option is Buffer from $5/mo. Free plans usually cap usage, users or features, so check the limits before relying on one.
- What is the cheapest social media management software?
- Among verified-priced social media management tools, Buffer is the cheapest at $5/mo. The cheapest tool isn't always the best fit if it adds manual work later - weigh it against free-plan limits and your actual workflow.
- Do social media management tools price in INR or USD?
- Of the verified-priced social media management tools, 2 list prices in INR and 3 in USD. India-built vendors usually bill in INR; global tools often price in USD even for Indian customers, so factor in currency and any forex/GST when budgeting.
Source: FindThatSoftware catalog analysis, June 2026. Pricing changes; figures reflect verified vendor pricing at time of writing. Cite as "FindThatSoftware Social Media Managementpricing data (India)".