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Real Estate Software
CRM4Realty
Cloud real-estate CRM for Indian builders, mandate holders and realtors to manage leads, follow-ups, site visits and bookings.
FindThatSoftware verdictEditorial ruling
A focused fit for Indian developers, channel partners and brokerages that live off portal and ad leads and need disciplined distribution and follow-up. The watch-out is that it's a niche vendor versus larger CRMs, so confirm portal/WhatsApp integration reliability, data export and support in a trial first. Verify current pricing on the official site.
FindThatSoftware has source-checked this listing and keeps 2 public sources visible for buyer verification.
Should you use CRM4Realty?
Use it if indian builders managing site visits. Avoid it if buyers who judge a vendor by its public documentation, since the site publishes no pricing, no terms of service and unedited placeholder text.
Spec sheet
- Starting price
- Custom
- Free plan
- Not available
- Free trial
- Not listed
- Status
- Source checked 29 Jul 2026
- Source trail
- 2 public sources
Work at CRM4Realty?
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Claim this listing →In short
CRM4Realty is a industry solutions / real estate software for Indian buyers. It issues an India GST invoice, so you can claim input credit. FindThatSoftware rates it best for indian builders managing site visits, and a poor fit if buyers who judge a vendor by its public documentation, since the site publishes no pricing, no terms of service and unedited placeholder text.
The trade-off, weighed
What you gain, and what you give up.
The case for
- The feature set is built around Indian real estate work, with site visit tracking, a telecaller app, a sourcing app and lead capture from portals.
- Listed portal and tool integrations include 99acres, Housing, Magicbricks, NoBroker, Google Ads, WhatsApp, Tally and SAP.
- The company publishes a Mumbai office in Kandivali West and a Sharjah office, each with reachable local phone numbers.
The catch
- No prices appear anywhere on the site and every button leads to a demo booking, so cost is known only after a sales call.
- The homepage still carries template placeholder content, including a Canada City office address and a phone number beginning with the invalid code plus 991.
- The contact page runs on lorem ipsum filler text and the footer social icons point at the Dribbble, Behance, Facebook and Pinterest homepages.
- The FAQ answers are swapped around, so the question about CRM integrations is answered with text about project management software as a service.
True India price
What actually changes for a buyer in India.
- Watch for
- No pricing page or published price; site is entirely demo-driven ('Book A Demo'). Contact vendor for a quote.
India readiness
How well CRM4Realty fits an Indian business operationally, from the verified pricing and company facts we hold.
- ✓GST invoice
Issues a GST-compliant invoice, so a registered business can reclaim input tax.
- –Bills in INR
Not verified yet.
- ✓India HQ
India-headquartered, so support, timezone, and context are local.
How CRM4Realty compares
Against the 5 other real estate crm toolswe list, from what we verified on each vendor’s own pages.
Less common among the other real estate crm tools
Recorded for CRM4Realty and for at most a third of the 5 others we list.
- Payment collection tracking
- Webhooks
- Property inventory management
This compares only the capabilities enough rival tools share for a comparison to mean anything — roughly a quarter of what we verified. The full list is under “What we verified” below, and anything absent from both is something we did not record rather than something the product lacks.
Paying for more than CRM4Realty? See your whole stack's real India cost and where you could switch to save.
Audit my stackOverview
What is CRM4Realty?
CRM4Realty is a cloud CRM built for India's property market. It captures and auto-distributes leads to brokers and teams, automates follow-ups with reminders, digitalizes site visits, and tracks the sales funnel through dashboards. Companion apps cover telecallers, field sourcing agents and mobile sales, with connectors to 99acres, MagicBricks, Housing, NoBroker, WhatsApp and ad platforms.
Best for
- Indian builders managing site visits
- Mandate holders distributing leads across brokers
- Realty brokerages running portal/ad leads
Who should avoid it
- Buyers who judge a vendor by its public documentation, since the site publishes no pricing, no terms of service and unedited placeholder text.
- Large developers who need proof of scale, because the security section claims encryption and compliance without naming one certification or audit.
What CRM4Realty does
What we verified about CRM4Realty
Read from CRM4Realty’s own pages. Each line is a finding and what it was based on, so you can check any of it yourself.
Features we confirmed17
- Webhooks
- Integrations row includes Webhooks alongside named portals and apps
- Property inventory management
- Centralised inventory shows availability, pricing and specifications of units
- Payment collection tracking
- Same testimonial covers the payment collection part of the flat selling process
- Lead capture from portals
- Integrations row lists 99acres, Housing, Magicbricks and NoBroker as lead sources
- Agent broker tagging
- Testimonial from a closing manager says agent and broker tagging simplified the process
- Broker allocation
- Mandate solution manages broker allocation and real-time performance across teams
- Field sourcing app
- Sourcing Manager App captures and assigns leads from field agents or campaigns
- Follow up automation
- Follow-up Automation sets reminders and auto-follow-ups so no inquiry is missed
- Lead distribution auto assignment
- Lead Distribution and Tracking auto-assigns leads to relevant brokers, teams or sites
- Marketing dashboard
- Solutions block names a Marketing Dashboard for campaign-sourced leads
- Mobile sales app
- Sales App tracks lead journeys and closures from anywhere, described as mobile-first
- Post sales demand letters
- Customer says it links to post sales activity through demand letter creation
- Project dashboard
- Our Solutions block lists a Project Dashboard alongside Leads and Projects
- Prospect pipeline building
- Testimonial describes creating prospect pipelines to close deals more quickly
- Sales funnel dashboard
- Performance Dashboard gives a real-time view of funnel, team performance and lead activity
- Site visit tracking
- Site Visit Digitalization schedules, tracks and manages property visits with reminders
- Telecaller app
- Telecaller App lets a call centre team manage calls and update lead status
What people use it for2
- Manage builder project sales
- Builders solution manages site visits, sales progress and project-wise lead tracking
- Manage mandate holder channel
- Mandates solution is built for project mandate holders distributing leads to brokers
Works with12
- Integrations strip lists WhatsApp, spelled WattsApp, for lead communication
- Tally
- Tally appears in the integrations row, which matters for Indian accounting
- Sap
- SAP is listed among the supported enterprise integrations
- Nobroker
- No Broker is listed as a connected portal for lead capture
- Magicbricks
- Magicbricks is listed among the connected property portals
- Instagram appears among the connected marketing channels
- Housing com
- Housing is named in the integrations row of portals
- Google maps
- Maps is listed among the connected apps for location work
- Google forms
- Google Form is named in the integrations strip
- Google ads
- Google Ads is listed as an integrated lead source
- Facebook is named in the integrations row for ad lead capture
- 99acres
- 99 Acres appears in the seamless integrations strip as a lead source
Terms, compliance and how you buy20
- Sales led only
- There is no signup, trial or self-serve route anywhere on the site
- Mobile first
- Three of the named products are apps for sales, telecalling and field sourcing
- Demo required to buy
- Every call to action on the site is Book A Demo
- Broken faq answers
- FAQ answers are swapped, so the CRM integrations question is answered with project management SaaS text
- India built
- Page title says real estate CRM software for real estate in India and a Mumbai office is published
- India real estate specific
- Feature set is built around Indian portals, telecallers, sourcing agents and site visits
- Lorem ipsum on contact page
- The contact page runs on lorem ipsum filler text rather than real copy
- Misspelled integration labels
- The integrations strip spells WhatsApp as WattsApp, showing the page is unproofed
- Mumbai office
- Company publishes a Mumbai office in Kandivali West with a reachable local number
- No free trial
- The only offer is a demo booking, no trial is mentioned
- No named security certification
- Security section claims encryption and regulatory compliance without naming a single certification or audit
- No public pricing
- No prices appear anywhere on the site and no pricing page exists
- No published terms of service
- Footer links only a Privacy Policy, with no terms of service anywhere
- Placeholder content on site
- Homepage carries a Canada City office address and a phone number starting with the invalid code plus 991
- Placeholder social links
- Footer social icons point at the Dribbble, Behance, Facebook and Pinterest homepages
- Process customisation offered
- Two testimonials say the vendor tailored the process flow to how the customer works
- Small vendor
- Site claims trusted by 100+ companies, a small base against mainstream CRMs
- Uae presence
- A Sharjah office with a local phone number is published alongside the Mumbai one
- Unproven at scale
- Nothing on the site evidences large developer deployments or audited scale
- Vertical CRM only
- The product exists only for builders, mandate holders and realtors, not general CRM
Compare CRM4Realty
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Pricing caveat and source trail
Pricing and free-plan claims can change. FindThatSoftware keeps source URLs visible so users can verify before buying.
No pricing page or published price; site is entirely demo-driven ('Book A Demo'). Contact vendor for a quote.
Verified against the sources above. How we research & rate software →
Does CRM4Realty give a GST invoice in India?
CRM4Realty issues an India GST invoice, so a GST-registered business can claim input tax credit on it directly.
Is CRM4Realty good for Indian small businesses?
CRM4Realty can work for Indian buyers, but check currency, tax, billing, support, and whether the workflow justifies foreign-currency pricing.
Does CRM4Realty have a free plan?
CRM4Realty does not list a permanent free plan in FindThatSoftware data. Check the official pricing page for trial terms and current offers.
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