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Forms & Lead Capture
Google Forms
Free form and survey builder from Google, integrated with Sheets and Workspace.
✓ Source-checked profile2 sources cited
Spec sheet
All-in India price
₹99/user/mo
For a registered business, billed yearly
- Free plan
- Available
- Free trial
- Not listed
- Status
- Source checked 29 Jul 2026
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Claim this listingFindThatSoftware verdictEditorial ruling
Hard to beat for free, simple data collection like surveys, RSVPs, and quizzes, especially if you use Google Workspace. It lacks advanced logic, branding and lead-gen features of dedicated tools, so growing needs may outgrow it.
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No pricing to verify; it's free with a Google account.
FindThatSoftware has source-checked this listing and keeps 2 public sources visible for buyer verification.
In short
Google Forms is listed under Forms & Lead Capture, reviewed for Indian buyers. It costs about ₹99/user/mo before GST. Prices show in rupees, but it bills from outside India, so your card may add a forex markup. It does not issue an India GST invoice, so a registered business reclaims the GST via reverse charge. FindThatSoftware rates it best for anyone needing free quick forms/surveys; a poor fit for marketers who want the form rendered inside an email, because file upload questions, rating questions and in-question images all block email embedding.
What Google Forms costs in India
The rupee price a business actually pays, after the card forex markup, with GST shown both ways.
True India price
Registered business, per user per month, billed yearly
₹99
Google Forms is billed in rupees at ₹99/user/mo, so there is no forex markup. A registered business reclaims GST, so that is roughly the cost (₹1,188/yr). Without reclaim, add 18% for about ₹117 a month.
- Sticker price
- ₹99/user/mo
- GST
- 18%, reclaimable if registered
- Registered per user per month
- ₹99
- Registered per user per year
- ₹1,188
- If you can't reclaim GST
- ₹117
- Try first
- Has a free plan, so you can start without a card.
- Watch for
- Free with a personal Google account; also bundled into paid Google Workspace business plans (added admin/security/storage).
More
No standalone paid Forms tier.
Indicative, not a bill. The exchange rate is a single mid-market reference, not a live feed, and GST-registered businesses may reclaim input credit. Confirm current pricing on the vendor site.
Full India pricing breakdownPaying for more than Google Forms? See your whole stack's real India cost and where you could switch to save.
Audit your spendWho Google Forms fits
What it is, what you gain, what you give up, and who should look elsewhere.
What is Google Forms?
Google Forms is a free tool for building forms, surveys and quizzes, with responses flowing into Google Sheets and integration across Google Workspace. It targets anyone needing quick data collection without cost or setup.
What you gain, and what you give up.
The case for
- Google Forms is free with any personal Google account, and responses land straight in a Google Sheet with no seat cost or subscription.
- A single form holds up to 300 questions, descriptions, images and videos across up to 75 sections, which covers long application and survey work.
- Putting Forms on a business domain starts at 99 rupees per user per month on Google Workspace Base, billed in rupees by Google India.
The catch
- A form cannot be embedded in an email once it contains a file upload question, a rating question, an in-question image or a secured quiz.
- Google Workspace Base tops out at 20 users and Starter and Standard stop at 300, so growing past those counts forces an Enterprise sales conversation.
- Introductory Workspace pricing applies only to the first 20 users and only for 12 months, after which standard rates apply to everyone.
- Workspace plans bill monthly, and the advertised 16 percent saving requires a one year commitment rather than being available on the monthly term.
Best for
- Anyone needing free quick forms/surveys
- Google Workspace users
- Teams collecting data into Sheets
Who should avoid it
- Marketers who want the form rendered inside an email, because file upload questions, rating questions and in-question images all block email embedding.
- Organisations above 300 people wanting Forms on a business domain, because Starter and Standard both cap at 300 users and Enterprise is quote only.
India readiness
How well Google Forms fits an Indian business operationally, from the verified pricing and company facts we hold.
- ✗GST invoice
No Indian GST invoice, so a registered business cannot claim input tax credit on the bill.
- ✗Bills in INR
Shows rupee prices, but bills from a company outside India, so your card may still add a forex markup.
- ✗India HQ
Headquartered outside India, so check support hours and India-specific features.
Compare Google Forms
How it stacks up on what we verified, the tools buyers weigh it against, and where it appears in our guides.
How Google Forms compares
Against the 7 other form builder tools we list, from what we verified on each vendor’s own pages.
Less common among the other form builder tools
Recorded for Google Forms and for at most a third of the 7 others we list.
- Drag and drop editor
- Quiz builder
- Survey builder
Also in most alternatives
Recorded for at least half of the 7 others, and for Google Forms.
- Conditional logic
This compares only the capabilities enough rival tools share for a comparison to mean anything, roughly a quarter of what we verified. The full list is under “What we verified” below, and anything absent from both is something we did not record rather than something the product lacks.
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Where Google Forms fits in a workflow
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What we verified about Google Forms
Read from Google Forms’s own pages. Each line is a finding and what it was based on, so you can check any of it yourself.
Features we confirmed20
- Survey builder
- Product page describes creating forms and surveys for insights
- Quiz builder
- Forms can be turned into quizzes to test knowledge
- Drag and drop editor
- Questions are organized with a drag-and-drop interface
- Conditional logic
- Logic shows relevant questions based on previous answers
- Brand customization
- Colors, images and fonts can match organisation branding
- Collaborative form editing
- Forms can be shared with others to collaborate and analyse
- Draft autosave for respondents
- Respondent progress saves as a draft for 30 days
- Embed on website
- Forms can be embedded directly on a website
- File upload questions
- File upload questions exist but block email embedding
- Form builder
- Core product creates online forms and surveys to gather data
- Images and video in questions
- Forms hold descriptions, images and videos among 300 questions
- Multiple question types
- Users select from multiple question types per form
- Premade templates
- Premade survey and questionnaire templates speed up setup
- Rating questions
- Rating question type is called out in the embedding limits
- Realtime response charts
- Automated charts visualise respondent answers in real time
- Responses to spreadsheet
- Response data flows straight into a Google Sheet
- Responsive mobile forms
- Forms are designed to look good on any device
- Section based forms
- A form holds up to 75 sections for long questionnaires
- Secured quizzes
- Secured quiz mode exists though it blocks email embedding
- Share by email and social
- Forms share via email, social media or embed
What people use it for4
- Build forms and surveys
- Positioned for surveys and questionnaires gathering data
- Capture and qualify leads
- Forms embed on a site to collect visitor submissions
- Collect job applications
- 300-question capacity covers long application work
- Run a classroom quiz
- Quiz creation tests knowledge for education users
Works with3
- Google workspace
- Forms integrates across the wider Workspace suite
- Google sheets
- Responses land directly in a linked Google Sheet
- Google drive
- Forms and uploaded files are stored in Google Drive
Terms, compliance and how you buy19
- Beginner friendly
- Hard to beat for free simple data collection per our verdict
- Bundled into google workspace
- Forms ships inside every paid Google Workspace plan
- Custom domain requires workspace
- Business-domain Forms starts at ₹99 per user on Workspace Base
- Free with personal google account
- Free with any personal Google account with no seat cost
- Google workspace native
- Deep integration across Sheets, Drive and Workspace admin
- INR workspace pricing
- Workspace bundling is billed in rupees by Google India
- Introductory workspace pricing limits
- Introductory rates cover only the first 20 users for 12 months
- Limited advanced logic
- Our verdict says it lacks the advanced logic of dedicated tools
- Limited branding controls
- Branding is thinner than dedicated form and lead-gen tools
- No email embed with file upload
- A form with file upload cannot be embedded in email
- No email embed with in question images
- In-question images prevent email embedding of the form
- No email embed with rating questions
- Rating questions block a form from rendering inside email
- No lead gen features
- Verdict notes it lacks lead-gen features of dedicated tools
- No payment collection
- Forms has no built-in payment step, unlike paid form builders
- No standalone paid tier
- There is no paid Forms product, only Workspace bundling
- Seventy five section limit
- Forms allow a maximum of 75 sections per form
- Three hundred question limit
- A single form holds up to 300 questions maximum
- Workspace user caps apply
- Base caps at 20 users while Starter and Standard stop at 300
- Zero setup
- Targets anyone needing quick data collection without cost or setup
Source trail
Pricing and free-plan claims can change. FindThatSoftware keeps source URLs visible so users can verify before buying.
- Google Workspace pricinghttps://workspace.google.com/pricing
- Google Formshttps://workspace.google.com/products/forms/
Verified against the sources above. How we research & rate software →
Google Forms questions
Does Google Forms give a GST invoice in India?
- Google Forms does not issue an India GST invoice. A GST-registered business can still reclaim the 18% through the reverse-charge route by raising a self-invoice, but there is no vendor GST invoice to claim against directly.
Is Google Forms good for Indian small businesses?
- It suits anyone needing free quick forms/surveys. It bills in rupees, so there is no card forex markup. It is not the right pick for marketers who want the form rendered inside an email, because file upload questions, rating questions and in-question images all block email embedding.
Does Google Forms have a free plan?
- Google Forms lists a free plan, but check the official pricing page for current usage limits before choosing it.
What users say
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