Lead routing tools for Indian businesses
The 5 lead routing tools we track, with verified India pricing (forex-adjusted), honest trade-offs, and the caveats most directories skip.
Quick answer: of the 5 lead routing tools we track, 3 offer a free plan, and paid monthly plans run about ₹1,383–₹2,866 for a GST-registered business (after the card forex markup). The prices below are the India cost for a registered business, not the sticker. GST is extra if you cannot reclaim it.
| Tool | India price | Free plan | Best for |
|---|---|---|---|
| Insightly | ₹2,866/mo | — | Services and consulting firms |
| Pipedrive | ₹1,383/mo | — | SMB sales teams wanting visual pipelines |
| Salesforce | ₹2,470/mo | Yes | Mid-market and enterprise sales teams with complex processes |
| Expertise AI | ₹2,371/mo | Yes | SMBs converting website traffic to leads |
| ZoomInfo | Free plan | Yes | Enterprise sales and marketing teams |
Prices are the entry plan converted to rupees at an effective card rate (mid-market plus the forex markup), the cost a GST-registered business nets. GST adds 18% if you cannot reclaim it, and some Indian vendors already include it. Indicative, not your exact bill. Confirm each plan on the vendor site.
Explore related needs
Tools that solve lead routing often overlap with these.