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Chatbots & Assistants
Expertise AI
AI GTM/sales platform (formerly Chatsimple) with a website agent that engages and identifies visitors, qualifies inbound leads, and books meetings 24/7; integrates with HubSpot and Salesforce.
✓ Source-checked profile2 sources cited
Spec sheet
All-in India price
₹2,331/mo
For a registered business, billed yearly, $24/mo sticker
- Free plan
- Available
- Free trial
- Not listed
- Status
- Source checked 29 Jul 2026
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Claim this listingFindThatSoftware verdictEditorial ruling
A practical pick for SMBs that want to turn website visitors into leads without staffing live chat, and multilingual support is a plus for India-facing sites. As with any content-trained bot, answer quality depends on what you feed it, so keep your source content current.
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FindThatSoftware has source-checked this listing and keeps 2 public sources visible for buyer verification.
In short
Expertise AI is listed under Chatbots & Assistants, reviewed for Indian buyers. All-in it runs about ₹2,331/mo for a GST-registered business ($24/mo sticker plus about 3.5% card forex). It does not issue an India GST invoice, so a registered business reclaims the GST via reverse charge. FindThatSoftware rates it best for SMBs converting website traffic to leads; a poor fit for a small business wanting a cheap website chatbot should look elsewhere, because the first paid chatbot tier costs 500 dollars a month.
What Expertise AI costs in India
The rupee price a business actually pays, after the card forex markup, with GST shown both ways.
True India price
Registered business, per month, billed yearly
₹2,331
Expertise AI advertises $24/mo. A GST-registered business in India pays about ₹2,331 a month (₹27,978/yr) once the roughly 3.5% card forex markup is added, with GST reclaimed as input credit. If you cannot reclaim GST, it is about ₹2,751 a month.
- Sticker price
- $24/mo
- Card forex markup
- about 3.5% over mid-market
- GST
- 18%, reclaimable if registered
- Registered per month
- ₹2,331
- Registered per year
- ₹27,978
- If you can't reclaim GST
- ₹2,751
- Try first
- Has a free plan, so you can start without a card.
- Watch for
- Now Expertise.ai.
More
Free preview to start; paid AI Agent plans (Growth, Business, Enterprise) scale up with annual-billing discounts, and Enterprise is custom-quoted. Add-on Booking Pro and Sales Assistant Pro plans are also offered. USD. Confirm on vendor site.
Indicative, not a bill. The exchange rate is a single mid-market reference, not a live feed, and GST-registered businesses may reclaim input credit. Confirm current pricing on the vendor site.
Full India pricing breakdownPaying for more than Expertise AI? See your whole stack's real India cost and where you could switch to save.
Audit your spendWho Expertise AI fits
What it is, what you gain, what you give up, and who should look elsewhere.
What is Expertise AI?
Chatsimple is an AI chatbot for websites that engages visitors, answers questions from your content, captures leads, and books meetings, with support for multiple languages. It targets small and mid-sized businesses that want an always-on assistant to convert website traffic.
What you gain, and what you give up.
The case for
- The old Chatsimple chatbot still exists as Expertise Chatbot with a free preview covering 1 AI agent, 10 conversations and 50 training materials
- Expertise Assistant starts free with 200 credits a day and no card, and the 40 dollar Pro seat adds pay-as-you-go overage instead of a hard stop
- Stripe handles payments and invoices, so card details never sit on Expertise servers
The catch
- Chatsimple has been renamed Expertise AI and the website chatbot is now a secondary product behind a GTM agent skills marketplace
- The chatbot Growth plan jumps to 500 dollars a month, or 400 dollars a month paid yearly, for a single AI agent
- Business at 1,250 dollars a month costs the same monthly or yearly, so committing to twelve months buys no discount
- Voice AI, webhooks, two-way HubSpot sync and visitor identification all sit on the 1,250 dollar Business tier, and Salesforce and API access need Enterprise
Best for
- SMBs converting website traffic to leads
- Teams wanting always-on lead capture
- Businesses needing multilingual website chat
Who should avoid it
- A small business wanting a cheap website chatbot should look elsewhere, because the first paid chatbot tier costs 500 dollars a month
- A buyer who picked Chatsimple for its chatbot roadmap should know the company now sells GTM agent skills and expert playbooks as its main product
India readiness
How well Expertise AI fits an Indian business operationally, from the verified pricing and company facts we hold.
- ✗GST invoice
No Indian GST invoice, so a registered business cannot claim input tax credit on the bill.
- ✗Bills in INR
Priced in a foreign currency, so your card or bank adds forex conversion on top.
- ✗India HQ
Headquartered outside India, so check support hours and India-specific features.
Compare Expertise AI
How it stacks up on what we verified, the tools buyers weigh it against, and where it appears in our guides.
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Where Expertise AI fits in a workflow
These stacks show when to use this tool, what comes before it, and what should be handled manually first.
Software stack to add a website chatbot for lead capture in India
Put an AI chat widget trained on your own answers on the site, capture the visitor's details into a form, push them into an INR-billed CRM, and follow up on WhatsApp where Indian buyers actually reply.
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Software stack to get more local business leads in India
Capture every inbound enquiry through forms, be instantly reachable on WhatsApp and website chat, keep leads in a CRM, and call back fast, because for local businesses in India speed and being on WhatsApp win more leads than any clever tactic.
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What we verified about Expertise AI
Read from Expertise AI’s own pages. Each line is a finding and what it was based on, so you can check any of it yourself.
What Expertise AI does
Features we confirmed39
- Webhook triggers
- Business tier includes webhook integration to send event data to any endpoint
- SSO SAML
- Enterprise tier lists SSO SAML connecting the company identity system
- Scim provisioning
- Security section states Enterprise SSO SAML 2.0 plus SCIM
- Prospect list building
- Find ICP skill returns ICP-matched contacts with verified email and phone
- Meeting booking
- Separate Booking System pricing with Free and Pro booking plans is published
- Lead routing
- Enterprise CRM routing integration with two-way data access is listed
- Lead capture
- Pricing page says lead information is sent to HubSpot from conversations
- Knowledge gap detection
- Product footer lists Knowledge Gap alongside Visitor Identification and Voice AI
- Job change tracking
- Champion Job Change Outreach skill detects a former champion starting a new job
- REST API
- Custom API integration is listed only under the Enterprise tier
- Anonymous visitor identification
- Business tier Visitor Intelligence identifies anonymous visitors who never fill forms
- Analytics dashboard
- Product footer lists an Analytics Dashboard as part of the platform
- AI email drafting
- Skills draft follow-up emails and LinkedIn congratulation messages ready to send
- Agent skill marketplace
- Homepage sells a gallery of GTM skills built and published by outside experts
- AI website chat agent
- Plan features describe an AI agent trained on your knowledge base and deployed on your website
- Behavioural page level personalisation
- Active Engagement engages visitors with messaging tailored to the page they are on
- Buying intent scoring
- Website Visitor Funnel Classifier skill scores and sorts visitors by buying intent
- Buying signal alerts
- Buyer Signal to Rep Action skill pushes real-time intent alerts with recommended plays
- Chat built workflows
- Free plan feature is listed as build workflows by chat
- Configurable data retention
- Enterprise plan includes custom data retention policies as a listed feature
- CRM data hygiene audit
- Diagnose CRM skill outputs a scorecard of stale deals and missing fields
- Dedicated hosting
- Enterprise tier offers dedicated server hosting for your deployment
- Human approval controls
- Human-approval controls appear as a plan feature on Free and Pro
- Icp fit scoring
- Visitor Intelligence attaches an ICP score to each identified visitor
- Knowledge base training
- Growth plan allows up to 500 training materials fed into the agent
- Live chat human handoff
- Growth includes HubSpot live chat handoff so visitors can reach a human
- Multilingual chat
- Our catalog description records support for multiple languages in the chatbot
- One click skill install
- How it works step two is install in one click with no build time
- Pdf document training
- Training material types listed are URLs, PDFs, Docs, Text or a sitemap
- Personalised microsites
- Product footer lists Personalized Microsites as a shipped product area
- Pipeline digest reporting
- Weekly Pipeline Digest skill summarises open HubSpot deals, risks and priorities
- Playbook library
- Business tier includes 3 playbooks by use case, persona or industry
- Prebuilt task library
- Free plan includes a one-tap task library of ready workflows
- Proactive chat engagement
- Business tier offers proactive live chat takeover for highest intent traffic
- Scheduled tasks
- Billing page shows credits used per scheduled task on the dashboard
- Shareable skill links
- Each skill has one shareable link that inherits team connections and settings
- Sitemap ingestion
- Training materials explicitly include uploading a sitemap to train the agent
- Visitor email enrichment
- Visitor Intelligence captures real names, emails, LinkedIn profiles and company details
- Voice AI
- Business tier feature is listed as Give your AI a voice
What people use it for5
- Deflect support tickets
- Testimonial cites a 22.33 percent reduction in tickets within 60 days
- Enrich CRM records
- Positioned against RB2B, Warmly and Leadfeeder on its alternatives pages
- Book sales demos
- Team Follow-up Archiver skill drafts post-meeting follow-up with a compliance copy
- Capture and qualify leads
- Customer quote reports an 84 percent lift in chat-to-lead conversion rate
- Run outbound prospecting
- Outbound Prospecting skill builds target account lists and personalised email drafts
Works with10
- Zoom
- Zoom is named in the homepage integrations strip
- Salesloft
- Salesloft appears in the homepage integrations logo list
- Salesforce
- Enterprise tier lists Salesforce CRM read and write records
- Pipedrive
- Pipedrive is named in the homepage integrations strip
- Outreach
- Outreach appears in the homepage integrations logo list
- Marketo
- Marketo integration is listed as an Enterprise tier feature
- Intercom
- Intercom is named in the homepage integrations strip
- Hubspot
- HubSpot integration, live chat handoff and two-way sync are named plan features
- Clay
- Clay is named in the homepage integrations strip
- Leandata
- LeanData integration is named explicitly on the Enterprise tier
Terms, compliance and how you buy33
- Us incorporated
- Site footer copyright reads Chatsimple Inc rather than an Indian entity
- SOC 2 certified
- Security section states SOC 2 Type II audited annually
- GDPR compliant
- Security section claims full GDPR and CCPA compliance
- Ccpa compliant
- Compliance badges explicitly name CCPA alongside GDPR
- Annual discount
- Assistant Pro shows SAVE 20 percent for yearly billing over monthly
- Affiliate program
- Resources menu advertises an affiliate program to earn by sharing
- Chatbot now secondary product
- Site header carries a Looking for our Chatbot solution link away from the main product
- Community only support on free
- Comparison table shows Community as the only Free plan support
- Credit based billing
- Every plan is metered in credits that a task burns when it runs
- Daily credit cap
- Free plan is capped at 200 credits per day, resetting next morning
- Dnc opt out support
- Security section promises opt out and DNC support for outreach
- End to end encryption
- Security copy claims end-to-end encryption and strict access controls
- Expensive chatbot entry tier
- First paid chatbot tier Growth costs 500 dollars a month
- Expert marketplace model
- Experts publish proven playbooks as protected, monetizable AI skills
- Free forever plan
- Assistant Free tier is described as free forever with 200 daily credits
- Free marketing tools
- Free Tools include UTM builder, FAQ generator and Open Graph checker
- Gtm team oriented
- Seat personas are GTM Engineers, RevOps, Demand Gen and Sales Leaders
- Hubspot first design
- HubSpot integration, live chat handoff and two-way sync gate three separate tiers
- No annual discount on top tier
- Business costs 1,250 dollars monthly and 1,250 dollars yearly alike
- No card required signup
- Signup banner states no card and no sales call required
- No credit rollover
- FAQ states unused credits do not roll over on Free or Pro
- Pay as you go overage
- Pro users can opt into per-credit billing instead of a hard stop
- Rebranded from chatsimple
- Company renamed to Expertise AI while the footer still reads Chatsimple Inc
- Referral bonus credits
- Referring a friend gives both parties another 1,000 bonus credits
- Salesforce on enterprise only
- HubSpot plus Salesforce read-write is listed only under Enterprise
- Sales quote for teams
- Team and Scale tier says Lets talk with custom credit pool
- Signup bonus credits
- Every new user receives 1,000 bonus credits worth 100 dollars
- Single seat on lower tiers
- Comparison table shows one seat on both Free and Pro
- Slack support channel
- Pro plan support is listed as email plus Slack
- Soc 3 certified
- Trust badges list SOC 2 Type II and SOC 3 compliance
- Stripe managed billing
- Billing section says Stripe handles payments so cards never touch their servers
- Usd billed
- All published prices are in US dollars with no INR listing
- Vendor implemented onboarding
- Business tier includes implementation and configuration by the Expertise team
Source trail
Pricing and free-plan claims can change. FindThatSoftware keeps source URLs visible so users can verify before buying.
- Expertise.ai pricinghttps://www.expertise.ai/pricing
- Chatsimple / Expertise.aihttps://www.chatsimple.ai/
Verified against the sources above. How we research & rate software →
Expertise AI questions
Does Expertise AI give a GST invoice in India?
- Expertise AI does not issue an India GST invoice. A GST-registered business can still reclaim the 18% through the reverse-charge route by raising a self-invoice, but there is no vendor GST invoice to claim against directly.
Is Expertise AI good for Indian small businesses?
- It suits SMBs converting website traffic to leads. It bills in a foreign currency with no India GST invoice, so expect the card forex markup and reverse-charge GST paperwork. It is not the right pick for a small business wanting a cheap website chatbot should look elsewhere, because the first paid chatbot tier costs 500 dollars a month.
Does Expertise AI have a free plan?
- Expertise AI lists a free plan, but check the official pricing page for current usage limits before choosing it.
What users say
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