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Chatbots & Assistants
Engati
No-code, WhatsApp-first chatbot builder for small and mid-size businesses wanting bots across many channels.
Spec sheet
Starting price
Freemium
- Free plan
- Not available
- Free trial
- Available
- Status
- Curated 1 Aug 2026
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Claim this listingFindThatSoftware verdictEditorial ruling
A reasonable no-code, WhatsApp-first option for Indian SMBs that want to self-serve and go live fast. The catch is that key features like WhatsApp and integrations sit behind higher tiers, and reviews flag setup complexity and slow support.
FindThatSoftware has manually reviewed this listing against 1 public source. Check source links before buying because pricing and availability can change.
In short
Engati is listed under Chatbots & Assistants, reviewed for Indian buyers. It issues an India GST invoice, so you can claim input credit. FindThatSoftware rates it best for SMBs wanting self-serve WhatsApp automation; a poor fit for large enterprises needing heavy customization and SLAs.
What Engati costs in India
The rupee price a business actually pays, after the card forex markup, with GST shown both ways.
True India price
What actually changes for a buyer in India.
- Try first
- Free trial before you commit budget.
- Watch for
- Entry WhatsApp plan is advertised as under 1 US dollar a day; the rupee figure shown is an approximate conversion and exact pricing plus WhatsApp conversation fees are confirmed on request.
Paying for more than Engati? See your whole stack's real India cost and where you could switch to save.
Audit your spendWho Engati fits
What it is, what you gain, what you give up, and who should look elsewhere.
What is Engati?
Engati is a no-code platform for building chatbots and WhatsApp automation with a drag-and-drop flow builder and generative-AI answers (eSenseGPT) trained on your content. It deploys the same bot across 16-plus channels including WhatsApp, Instagram, Telegram, Facebook Messenger, and your website, and adds broadcasts, a shared inbox, and CRM integrations. It is pitched mainly at SMBs and marketing teams that want to launch WhatsApp campaigns and support flows without engineering.
What you gain, and what you give up.
The case for
- True no-code drag-and-drop builder, fast to launch
- Deploys one bot across 16-plus channels
- WhatsApp-first with broadcasts and shared inbox
- 7-day free trial with no credit card
The catch
- WhatsApp and some integrations need higher-tier plans
- Reviews report setup complexity and a buggy mobile app
- Support is email-only and can be slow to respond
- Upper-tier pricing is contact-sales, not published
Best for
- SMBs wanting self-serve WhatsApp automation
- Marketing teams running broadcasts and campaigns
- Non-technical users who need no-code bot building
Who should avoid it
- Large enterprises needing heavy customization and SLAs
- Teams that want deep features on the cheapest tier
India readiness
How well Engati fits an Indian business operationally, from the verified pricing and company facts we hold.
- ✓GST invoice
Issues a GST-compliant invoice, so a registered business can reclaim input tax.
- –Bills in INR
Not verified yet.
- ✓India HQ
India-headquartered, so support, timezone, and context are local.
Compare Engati
How it stacks up on what we verified, the tools buyers weigh it against, and where it appears in our guides.
How Engati compares
Against the 3 other chatbot builder tools we list, from what we verified on each vendor’s own pages.
Also in most alternatives
Recorded for at least half of the 3 others, and for Engati.
- WhatsApp chatbot
This compares only the capabilities enough rival tools share for a comparison to mean anything, roughly a quarter of what we verified. The full list is under “What we verified” below, and anything absent from both is something we did not record rather than something the product lacks.
Similar tools to Engati
Compare practical options in the same category by price, fit, and caveats.
Where Engati fits in a workflow
These stacks show when to use this tool, what comes before it, and what should be handled manually first.
What we verified about Engati
Read from Engati’s own pages. Each line is a finding and what it was based on, so you can check any of it yourself.
What Engati does
Features we confirmed38
- WhatsApp shared inbox
- Accelerator includes a WhatsApp Inbox to manage conversations across agents
- WhatsApp flows
- the Growth plan grants access to WhatsApp flows
- WhatsApp chatbot
- WhatsApp Chatbot is a named product with its own feature and use-case pages
- WhatsApp broadcast campaigns
- the Accelerator plan sends WhatsApp messages in bulk with broadcast and scheduling
- Voice AI agent
- homepage builds AI Agents across WhatsApp, Voice calls, landing pages and mobile apps
- Retargeting campaigns
- retargeting campaigns are listed in the Accelerator plan feature set
- Rcs messaging
- use cases include RCS for business and RCS for Google Search as distinct channels
- Product recommendations
- Shop Assist includes personalized product discovery and product recommendations
- No code bot builder
- navigation calls out a Low-code Bot Builder and a No-code flow builder for flow-based assistants
- Multilingual conversations
- Multi-Lingual Conversations is a named enablement with messaging language add-ons
- Live chat
- Live Chat is a named product in the What we provide feature menu
- Customer data platform
- homepage names Engati Pulse as a CDP for analysing customer data
- COD to prepaid conversion
- ecommerce plans include COD to Prepaid Automation, an India-specific commerce flow
- Click to WhatsApp ads
- Click to WhatsApp Ads (CTWA) is included from the Accelerator plan with CTWA analytics on Growth
- Abandoned checkout automation
- ecommerce plans include abandoned checkout automation
- Bot marketplace
- the Get Started menu links a Bot Marketplace of prebuilt bots
- Bring your own llm
- GenAI Assistants are powered by eSenseGPT assisted by an LLM of your choice, with LLM integrations on Enterprise
- Broadcast and livechat analytics
- Accelerator includes analytics for broadcasts and live chat, with Full-view Analytics higher up
- Chatbot template catalog
- Omnichannel Pro grants access to a chatbot template catalog
- Custom app integrations
- custom app integrations are offered on Enterprise and Omnichannel Pro tiers
- Customer segmentation and retargeting
- Shop Assist lists segmentation and retargeting as ecommerce features
- Developer docs
- the resources menu links Developer Docs for building on the platform
- Document trained bot
- DocuSense lets you upload a document the chatbot looks up to answer users
- Exit intent popup
- exit intent CTA popup is listed in the Omnichannel ecommerce feature set
- Feedback and review collection
- the ecommerce feature set includes feedback and review collection
- Generative AI answers
- eSenseGPT delivers GenAI powered conversations trained on your marketing material
- Green tick assistance
- the Accelerator plan lists green tick assistance for WhatsApp verification
- Instagram chatbot
- Instagram Chatbot is a named feature and use case on the site
- Intent based campaigns
- Growth and Omnichannel Pro both allow running intent-based campaigns
- Nlp intent recognition
- Natural Language Processing is listed under tech innovations and NLP support is a plan feature
- Omnichannel livechat inbox
- Omnichannel Pro adds an Omnichannel Livechat Inbox across multiple channels
- Order notifications
- the ecommerce add-on sends order notifications over WhatsApp
- Reorder automation
- Shop Assist ecommerce tier includes re-order automation
- Voice integration
- Voice integration is listed as an Enterprise-tier capability on both WhatsApp and Omnichannel plans
- Welcome and out of office automation
- Accelerator includes basic automation for welcome and out-of-office replies
- WhatsApp message template catalog
- a message templates catalog is included from the Accelerator plan
- WhatsApp payments and commerce
- Omnichannel Pro grants access to all WhatsApp features including Payments and Commerce
- White label portal
- the Whitelabel partner tier gives a fully whitelabeled portal with a master account
What people use it for6
- Run WhatsApp campaigns
- WhatsApp Marketing is a named use case with campaign management and broadcasts
- Capture and qualify leads
- GenAI Assistants are pitched for lead generation and qualification at scale
- Insurance and banking engagement
- Insurance & Banking is a named vertical in the solutions menu
- Recover abandoned carts
- abandoned checkout, COD-to-prepaid and re-order automations target ecommerce revenue recovery
- Deflect support tickets
- flow-based assistants automate FAQs and instant support with 24/7 availability
- Edtech conversations
- Edtech is one of eight named industries the platform is positioned for
Works with9
- Zendesk
- the integrations webinar names Zendesk as a supported enterprise application
- Woocommerce
- ecommerce plans list Shopify/WooCommerce integration together
- plans are built on the WhatsApp Business API with Meta conversation charges passed through
- Shopify
- Shopify integration is listed in ecommerce plans and there is a dedicated Shopify Chatbot product
- Shiprocket
- the Accelerator ecommerce block names Shiprocket integration for shipment updates
- Salesforce
- the integrations page names Salesforce among enterprise applications you can connect
- Instagram is a supported deployment channel with its own chatbot product
- Google sheets
- GSheets integration is included from the Accelerator plan
- Freshdesk
- Freshdesk appears among the ticketing integrations on the integrations page
Terms, compliance and how you buy31
- 7 day free trial
- the pricing hero offers a 7 day free trial with no credit card required and 0 setup cost
- Add on priced messaging languages
- messaging languages are sold as a paid add-on rather than included on lower tiers
- Agent seats bundled then add on
- Accelerator and Omnichannel Pro include up to 5 agents with agent licenses sold as add-ons
- AI bot handles out of hours support
- FAQ says the Enbo AI chatbot is available 24x7 on the website when humans are not
- Auto pay option
- FAQ says you can set up auto-pay for your payments under Account Settings
- Broken terms of service url
- engati.com/terms-of-service returns a 7KB stub rather than a readable contract
- Email support on entry tier
- the Standard tier lists only email support, with priority support and a dedicated CSM on Enterprise
- Enterprise repositioning
- the page title now reads 'Enterprise-grade AI-native Customer eXperience platform' rather than SMB chatbot builder
- Extra bots cost extra
- additional bot is listed as a paid add-on on Growth, Enterprise and Omnichannel plans
- Genai behind enterprise tier
- eSenseGPT GenAI conversations only appear on the WhatsApp Enterprise and Omnichannel Enterprise tiers
- Global customer base
- the customer wall spans Germany, Netherlands, UK, Singapore, Qatar, USA, Saudi Arabia, UAE, Australia and India
- Implementation priced by complexity
- FAQ says chatbot building charges are subjective and decided by the complexity of the bot flow
- India built
- Engati publishes India-rupee WhatsApp conversation rates and the customer wall is dominated by India logos
- Mau based metering
- Growth and Omnichannel Pro include 1000 MAUs with custom MAUs on Enterprise
- Meta conversation charges extra
- FAQ publishes India rates of ₹0.73 marketing, ₹0.31 utility, ₹0.16 authentication and ₹0.29 service per conversation
- No charge for meta templates
- FAQ states there is no charge for Meta approved WhatsApp templates
- No published plan pricing
- Standard, Enterprise and Partner tiers all show only Request price with no figure
- Omnichannel behind higher tier
- the Accelerator plan is single-channel WhatsApp; multiple digital channels start at Enterprise
- One extra channel on pro
- Omnichannel Pro gives WhatsApp plus exactly one additional channel of your choosing
- Paid bot building assistance
- bot building assistance appears as an add-on and implementation charges are quoted case by case
- Partner onboarding 2 weeks
- Preferred and Whitelabel partner tiers include 2 weeks onboarding and an account manager
- Quote only pricing
- every WhatsApp, Omnichannel and Partner plan routes to Start for free or Book a Demo rather than a price
- Reseller partner program
- Referral, Preferred and Whitelabel partner tiers let partners set their own pricing and T&Cs
- Self serve signup available
- the site offers Sign up for free and Start for free alongside Book a Demo
- Support response 2 to 4 hours
- FAQ says support responds during working hours, typically 2-4 hours on other days
- Third party review badges
- pricing page displays G2 High Performer, Crozdesk, SourceForge, Software World and Software Suggest badges
- Trial limited to 5 contacts
- during the free trial you can add up to 5 users to your contact list for internal testing
- Trial runs in sandbox only
- FAQ says trial messages go from Engati's sandbox number, not your brand number
- Under one dollar a day claim
- the pricing hero says 'Starts at less than $1 per day*' with an asterisk and no detail
- Usd headline INR conversation rates
- the headline is in dollars a day while the FAQ quotes conversation costs in rupees
- Vertical integrations sold separately
- vertical specific integrations appear as a paid add-on on every WhatsApp tier
Source trail
Pricing and free-plan claims can change. FindThatSoftware keeps source URLs visible so users can verify before buying.
Editorially curated, with deeper source-checking in progress. How we research & rate software →
Engati questions
Does Engati give a GST invoice in India?
- Engati issues an India GST invoice, so a GST-registered business can claim input tax credit on it directly.
Is Engati good for Indian small businesses?
- It suits SMBs wanting self-serve WhatsApp automation. It bills in a foreign currency, so expect the card forex markup on every charge. It is not the right pick for large enterprises needing heavy customization and SLAs.
Does Engati have a free plan?
- Engati does not list a permanent free plan in FindThatSoftware data. Check the official pricing page for trial terms and current offers.
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