Alternatives
Kaspr is the first alternative to check for many buyers, but the right choice depends on whether you care most about price, simplicity, automation, or scale.
This page exists for buyers who already found a known tool but still need to understand the practical trade-offs.
Cognism is a solid choice for Enterprise outbound teams doing heavy cold calling and ABM, but it is not the right fit for everyone. The most common reasons buyers on this page are weighing a switch:
Pricing note: Cognism is quote-based only - no public self-serve pricing. Third-party procurement data cites an annual platform fee (~$15,000-$25,000) plus per-user licensing (~$1,500-$2,500/user/year depending on tier), with optional intent-data and onboarding add-ons; plans are sold in seat bundles with an annual commitment. Get a written quote from Cognism. Start from your actual constraint - cost, complexity, or a missing workflow - and pick the alternative below that fixes it without creating new operational mess.
LinkedIn prospecting tool that surfaces contact details and supports outreach for sales teams.
Free plan (limited monthly credits). Starter $49/user/mo, Business $79/user/mo, Enterprise custom (~25% off annual). European-contact-data focused. USD. Confirm on vendor site.
Better fit when
SDRs prospecting on LinkedIn
Watch out for
Enterprises needing the deepest database
Source trail
B2B sales intelligence and engagement platform with a large contact database, prospecting, and email sequences.
Apollo.io has a free plan with limited credits; paid Basic is about $49/user/month billed annually (~$59 monthly). Confirm current pricing on Apollo.
Better fit when
Outbound sales teams prospecting at scale
Watch out for
Teams needing guaranteed local-data accuracy
Source trail
B2B contact-data tool for finding verified emails and phone numbers across a large professional database, with a usable free tier.
Verified ~June 2026 from RocketReach's pricing and third-party breakdowns. Free tier: 5 lookups/month. Paid (USD): Essentials ~$33/mo billed annually ($399/yr, email-only) or ~$69/mo monthly; Pro ~$75/mo billed annually ($899/yr, email + phone); Ultimate ~$175/mo billed annually ($2,099/yr). Lookup caps apply per tier. Confirm current pricing on rocketreach.co.
Better fit when
Founders, recruiters, and small sales teams prospecting B2B contacts
Watch out for
Large teams needing intent data and advanced filtering
Source trail
B2B data enrichment and visitor de-anonymization, now part of HubSpot (Breeze Intelligence).
Now part of HubSpot (Breeze Intelligence); the pricing page publishes no plans or tiers - custom/contact-sales only. Confirm on vendor site.
Better fit when
RevOps/marketing teams enriching CRM data
Watch out for
Teams wanting a standalone prospecting database
Source trail
B2B contact and company data provider with email/phone enrichment and a browser extension.
Free plan with limited credits; Starter from about $37/user/month (annual, ~400 credits). Credit-based. Confirm current pricing on Lusha.
Better fit when
Sales teams needing direct-dial contacts
Watch out for
Teams wanting an all-in-one outreach suite
Source trail
Enterprise B2B data and go-to-market intelligence platform with contacts, intent, and enrichment.
Contact-sales / custom-quote with no published price ladder; a free trial is typically offered. Vendor site blocked automated access - request a quote on vendor site.
Better fit when
Enterprise sales and marketing teams
Watch out for
SMBs on a tight budget
Kaspr is the first alternative to check for many India-first buyers because it gives a different trade-off profile from Cognism: A practical, affordable option for small teams that prospect primarily on LinkedIn and want quick contact details with light outreach. Data coverage and accuracy vary by geography, so test your target regions. Verify current credit-based pricing and India coverage before committing.
Enterprise outbound teams doing heavy cold calling and ABM
For Sales & CRM / Lead Generation & Data, compare the real monthly cost (in INR, with GST in mind), free-plan limits, setup complexity, India-specific support and integrations, and who each tool is wrong for. The cheapest Lead Generation & Data tool is not always the best fit if it adds manual work later.