SMS marketing tools for Indian businesses
The 10 sms marketing tools we track, with verified India pricing (forex-adjusted), honest trade-offs, and the caveats most directories skip.
Quick answer: of the 10 sms marketing tools we track, 4 offer a free plan, and paid monthly plans run about ₹180–₹3,210 for a GST-registered business (after the card forex markup). The prices below are the India cost for a registered business, not the sticker. GST is extra if you cannot reclaim it.
| Tool | India price | Free plan | Best for |
|---|---|---|---|
| Kit (ConvertKit) | ₹3,210/mo | Yes | Writers, creators and newsletter operators |
| Mailchimp | ₹770/mo | Yes | Small businesses and solopreneurs new to email marketing |
| Zylu | ₹625/mo | — | Indian salons and spas digitizing manual ops |
| MioSalon | Custom | — | Single and small multi-location salons |
| ActiveCampaign | ₹1,482/mo | — | SMBs serious about marketing automation |
| Brevo | ₹563/mo | Yes | Small teams sending newsletters and automated email flows |
| Petpooja | Custom | — | Indian QSRs, cafes, and cloud kitchens that need GST-compliant billing out of the box |
| Zoho Campaigns | ₹180/mo | Yes | Indian SMBs and startups already using Zoho CRM or Zoho One |
| DINGG | Custom | — | India-based salons, spas and clinics |
| DotPe | Custom | — | Indian restaurants wanting QR dine-in ordering |
Prices are the entry plan converted to rupees at an effective card rate (mid-market plus the forex markup), the cost a GST-registered business nets. GST adds 18% if you cannot reclaim it, and some Indian vendors already include it. Indicative, not your exact bill. Confirm each plan on the vendor site.
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